Skateboarding videos
Rolling Forward: DC Shoes
underexposed agency ltd. worked with push.ca & West 49 to produce a 6 part series profiling some of Canada's largest skateboard brands. The series takes a look at the history of the company and looks deeper in what makes up their Canadian program and team. Each company video will give you insight into their heritage, team, products, and future straight from the reps and riders that represent those brands. Since it's inception, DC has stood for the finest in both talent and product. Drawing on the drive and motivation of their original pros, Colin McKay and Danny Way, the brand has continued to strive for the best in skateboarding.